Year: 2023

Be thankful for the little things blog tn

An Attitude of Gratitude: Setting the Tone for 2024

 At home, in my kitchen, next to the sink, I have a little sign and it says, “Be thankful for the little things.” Once

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Top Four Takeaways from a Web Developer in 2023

Top Four Takeaways from a Web Developer in 2023

Whew! We’re in the final days of 2023, and as everyone looks back on the last 12 months, many are probably thinking, “What did I

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Initial artwork for Covid-19 campaign with Killer Covid and Frantic Flu animated characters

Outsmarting Sneaky Viruses: Crafting a Flu and COVID Campaign for FCDPH

Since the initial outbreak of COVID-19, the Fresno County Department of Public Health (FCDPH) has recognized the crucial need for public awareness about available vaccinations.

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Web Wise: Ready, Set, Launch!

In the fourth and final installment of our series on web-related tips, we’re taking a look at the processes for launching a new website. If

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Cultivating Client Relationships: Building and Sustaining Connections

Cultivating Client Relationships: Building and Sustaining Connections

You’ll find that we often talk about meaningful relationships in our work, whether it’s creating a strong connection between a brand and its target audience

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Lift Studies blog thumbnail – Why Brand Lift and Conversion Lift Studies Matter for Your Business by Drew Cullinan for JP Marketing

Why Brand Lift and Conversion Lift Studies Matter for Your Business

Impressions, clicks, and conversions are standard metrics used to measure the overall success of digital marketing campaigns. The typical path to a conversion story is

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Serving Up Mobile Food Vendor Awareness Messaging Blog Post Thumbnail

Serving Up Mobile Food Vendor Awareness Messaging

Every food truck offers something unique, from different cuisines to a variety of menu offerings. However, in Fresno County, one thing they all have in

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Navigating the Ad Agency Jungle

My Journey as an Account Manager with a Project Management Twist Working as an Account Manager at an advertising agency can feel like taming a

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Blog post thumbnail, "Branding & Expanding: Another milestone for the MedAssist program", depicting the Santa Clara County downtown office building with a graphic of the new MedAssist logo over imposed.

Branding & Expanding: Another Milestone for the MedAssist Program

The last time we wrote about the MedAssist program was when phase one of our marketing campaign successfully helped connect over 1,000 patients to vital

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SFBI Case Study

Rolling Out a New Website for the San Francisco Baking Institute

  CASE STUDY San Francisco Baking Institute  Timeline: April 2022 – June 2022 Budget: $19,000 Background:  The San Francisco Baking Institute (SFBI) has been a

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