Month: July 2014

Let’s play a game. Can you match the company to the slogan? If you’re like most people, you aced this. Why? Because the slogans above

You’ve heard the latest – quality content blogging is on the rise, and it’s making (and breaking) companies. Chances are, you’re racking your brain for

Not long ago, a friend gave me a book to read called Rhinoceros Success. In it, author Scott Alexander encourages readers to think and act

If you’re part of the smartphone generation, chances are you understand the benefits and usefulness of apps. What you may or may not be aware

There’s plenty of opportunity in the digital world, with social media platforms like Vine, Twitter, Instagram, and the old standby Facebook – there’s an endless

There’s no magical formula for creating a world-renowned logo. But the world’s top brands DO have a lot in common and it’s worth considering that

When it comes to social media, the biggest question seems to be, “How do I accurately measure my return on investment?” The answer, which seems

Event photography is all about telling a story, and as the photographer, it’s your job to tell it well. Your photos need to serve multiple

Since the birth of the Internet and social media, managing your reputation as a business has radically changed. With online directories, social media outlets, and