Category: News

Pathways to Opportunity: Boosting Student Enrollment After the COVID-19 Pandemic thumbnail

Pathways to Opportunity: Boosting Student Enrollment After the COVID-19 Pandemic

The educational landscape changed quite a bit during the COVID-19 pandemic. Many colleges and universities grappled with unprecedented challenges, resulting in a widespread decline in

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What Does It Mean To Be Creators? Thumbnail

What Does It Mean To Be Creators?

After an extensive process of reflecting inwardly on our agency brand last year, we determined our core values are rooted in innovation and driven by

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How JP’s Account Managers Embrace Daily Goal-Setting

Breaking the 80% Rule: How JP’s Account Managers Embrace Daily Goal-Setting

Some statistics suggest that around 80% of New Year’s resolutions lose steam by February. But here at JP, we reject the notion that goal-setting should

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A Close-Up Look at Our Most Impactful Work in 2023

Thoughts Behind the Scene: A Close-Up Look at Our Most Impactful Work in 2023

As the Video Coordinator and Photographer at JP, I find myself focusing so much on the quality of our work day in and day out,

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Cultivating Client Relationships: Building and Sustaining Connections

Cultivating Client Relationships: Building and Sustaining Connections

You’ll find that we often talk about meaningful relationships in our work, whether it’s creating a strong connection between a brand and its target audience

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Serving Up Mobile Food Vendor Awareness Messaging Blog Post Thumbnail

Serving Up Mobile Food Vendor Awareness Messaging

Every food truck offers something unique, from different cuisines to a variety of menu offerings. However, in Fresno County, one thing they all have in

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Navigating the Ad Agency Jungle

My Journey as an Account Manager with a Project Management Twist Working as an Account Manager at an advertising agency can feel like taming a

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Blog post thumbnail, "Branding & Expanding: Another milestone for the MedAssist program", depicting the Santa Clara County downtown office building with a graphic of the new MedAssist logo over imposed.

Branding & Expanding: Another Milestone for the MedAssist Program

The last time we wrote about the MedAssist program was when phase one of our marketing campaign successfully helped connect over 1,000 patients to vital

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MedAssist blog thumbnail

Creating Wins: Strategic Marketing Campaign Connects 1,000 Patients with Vital Grant Funds

Assisting the “Missing Middle” Across the country, the costs of medications are skyrocketing. In fact, many middle-class individuals, who make a pretty good income and

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2023 Experience Hope Event

Client Spotlight: Experiencing Hope in Fresno County

JP Marketing has been very fortunate to work with the Fresno County Department of Behavioral Health (FCDBH) for the past three years to help spread

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