Category: JP News

Community. Celebration. Togetherness. Tradition. All important elements of what shape our special JP culture made just a little more challenging in this year of COVID

JP Marketing is known as what is called a “generalist” agency – serving many different sectors within their service area. However, a segment that has

On September 4, 2020, the largest single fire in California’s recorded history erupted. The Creek Fire burned around 348,000 acres and destroyed 856 structures by

For as long as I can remember, Fresno has had an Advertising Federation (FAF) Chapter of the larger American Advertising Federation (AAF) organization. The AAF

It’s impossible to ignore the current impact of Coronavirus (COVID-19) on the world around us. We have choices to make every day about what’s best

The year is 2020, you open your Instagram app, swipe right to your stories camera and browse the effects that can tell you which character

The 25th Anniversary of my first born, JP Marketing, has officially come and gone. At the celebratory soiree, old photo albums were sprawled on tables

We’ve gotta be honest: not every big idea is born on a cocktail napkin. Sometimes, it takes months of creative conversations and hours of prep

You say, “SUPPORT”, we say, “LOCAL BUSINESSES!” Now that’s what we like to hear, especially with the start of the 2018 Best of Central Valley

One of JP Marketing’s lesser-known products is our marketing research component, MMAPS. It stands for media, message, attitude, patterns and satisfaction. In a nutshell, it’s