Category: Digital Media

YouTube Advertising Part 2: Don’t Just Aim Blindly, Hit the Bullseye

In part one of this blog series, I gave you a quick intro on YouTube advertising with some informative stats and where you can place

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YouTube Advertising Part 1: Growing Your Customer Base

You’ve got a digital plan in place – display & search. You’re seeing results. Phones are ringing non-stop, customers are pouring in – you can

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Changes Coming to Google Analytics and Ads

Always Evolving: Five Need to Know Updates from Google Analytics & Ads

This year, Google has rolled out some heavy-duty tactics and we were excited to see how these updates will shape the way we utilize Google

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Four Questions To Ask Before Starting a Digital Campaign

A great digital campaign, on a platform like Google AdWords, is nothing without a solid media plan behind it. You’ve chosen a great agency partner,

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