Category: Digital Media

Accessibility In Design - JP Marketing Blog Post

Full Access: The Need for Accessibility in Design

Design is everywhere! It’s in the ads on our phones, on the package of salami you pick up in the grocery store, on the board

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Dialing Into Mental Health Support

Dialing Into Mental Health Support

Three weeks before the launch of 988, a new three-digit National Suicide Prevention Lifeline number, the Fresno County Department of Behavioral Health came to us

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Black Infant Health - JP Marketing Creative Highlight

JP Creative Highlight: Improving the Odds for Black Infant Health

Turning Awareness Into Impact The statistics related to black infant mortality in California are disheartening. Decades of anti-black racism and various social and economic factors

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Facebook rebrand to Meta

Facebook, Meta and the Metaverse: What it Means for Marketers

Well, it’s official, Facebook has a new name. Let’s talk about it. What’s Meta? After hours of scrolling the internet, I dove into the ‘metaverse’,

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Top 3 Animation Tips for Beginners and Beyond

Top 3 Animation Tips for Beginners and Beyond

Animation Increases Views In today’s media world, it seems everything visual has movement. I’m told that movement even increases views, clicks and shares. I’m a

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A Website Makeover with Purpose and Pandas

A Website Makeover Here at JP, there are very few things we love more than a good makeover. And a website redesign is the best

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Digital Tracking Technologies

Digital Tracking Technologies – A Whirlwind Tour

Benefits That Go Both Ways One of the biggest perks of content in the digital world is the ability for computers to remember your past

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Social Posts with Purpose

Informative and relevant social media posts can be difficult to find – and even harder to create. However, at JP Marketing, we value market research

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“These Ads Keep Following Me!” – Retargeting

Being a millennial makeup junkie, I shop online a lot. One day I added some lipstick from my favorite makeup brand to the shopping cart,

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Do you even Bing?

“Google is KING of all search networks.” We’ve all heard it. And yes, there are over 3.5 billion search queries on Google each day. But

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