It Does What? Marketing a Product That is Hard to Understand
Picture this… You’re driving down the freeway and you’re coming up on an 18-wheeler (one that gives you major Optimus Prime vibes). It’s another big
Picture this… You’re driving down the freeway and you’re coming up on an 18-wheeler (one that gives you major Optimus Prime vibes). It’s another big
That Moment When You Realize You’re Old… I’m 28 years old and identified by marketers as “a millennial,” but I identify myself as “an old
The music industry has gone through its rough patches — primarily, suffering from a lack of record sales due to problematic piracy. And if you
Let’s Talk About It (But I Ain’t Got All Day) – This is part one of Kevin’s series on Efficient Communication Tactics in the Marketing
Every day in the marketing world is a crazy adventure. No two days are ever alike. The same can be said when you look at
Hello, I’m Carlos Perez. I’m what you might have referred to in school as, “the new guy on campus.” I mean I fit all the
This is a continuation of the series of designs based on the alphabet from our Creative team. Each post will include their designs and a
After watching Al Gore’s, “The Inconvenient Truth”, I’ve found myself co-spearheading a revamp in JP Marketing’s Recycling program, in order to make a change. Why
Well, I did it…I made it through my first year at JP, and boy did it fly by! It was a year full of learning,
It’s amazing to see the evolution of a business in the world of social media. It used to be a simple way for a brand