Category: Anna

Solving the Social Media ROI Mystery

When it comes to social media, the biggest question seems to be, “How do I accurately measure my return on investment?” The answer, which seems

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2014 Creative Talent of the Year – Bryan Pickens

We had such a great time celebrating our art director and all of the other amazing Honors Award recipients at the Fresno Advertising Federation’s 2014

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Battle of the Browsers [Infographic]

“What browser are you using?” We probably hear this question around the office at least once a day. Some of us are faithful to Firefox,

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The DOs and DONTs of a Live On-Air Interview

Symptoms include (but are not limited to): profuse sweating, involuntary shaking, loss of memory. Yes, the very three things that you want to avoid during

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Recognition at the 15th Annual Image Awards

Of course we love awards. (Who doesn’t?) But taking home three awards at the 15th Annual Image Awards for the The Public Relations Society of

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Life is Good at Fresno County Federal Credit Union

Life is good. What a simple message, right? But what does it mean for members of Fresno County Federal Credit Union? You may remember the

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Why You Shouldn’t Buy Facebook Likes

“Should I buy Facebook likes to boost my presence?” We get this question WAY more often than we should. When talking to people around the

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How To Get More Likes: Facebook Marketing 101

Think of this as your introductory course into Facebook marketing. It’s not in-depth, but it’s a quick overview to help you when talking to your

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Top Five Things I Learned At Social Media Marketing World 2014

Being surrounded by 2,000 talented professionals in your industry is probably one of the most rewarding and intimidating experiences. Last week, I was lucky enough

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New Name, Same Golden Celebration

It’s the time of year to recognize all of the hard work, ingenuity and raw talent in the advertising industry – the ADDYs (now called

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