The View From My 4 Inch Heels

An Attitude of Gratitude: Do You Have It?

On Valentine’s Day this year, I gave a presentation on “Doing Business with Heart.” The foundation of my message was based on the give and take of gratitude, not just being thankful, but also expressing that thanks, which can lead to personal and professional benefit.

 In his book Thanks! How the New Science of Gratitude Can Make You Happier,” Dr. Emmons reviews the culmination of years of gratitude study involving thousands of people.  What he learned is that you can make someone 25% happier by expressing gratitude. And in the ultimate testimony to reciprocity, in doing so, you can make yourself 25% happier! Sounds like the ultimate happy pill, but medication is not required.

So why is it that the things that seem so easy to do can be so difficult to execute? There is really no excuse. While a face-to-face thanks is ideal, there is probably a smartphone within 24 inches of you right now that could serve as your e-gratitude delivery system. A quick text of appreciation. A short email of reassurance. A post on facebook to publicly declare how much you value your friend.

If this sounds like something you want to start doing but are thinking a reminder would be helpful, fret no further. I have your solution. A red plastic bracelet can serve as your personal reminder to express your thanks to those around you. I’d be happy to mail you one at no charge, simply email your request to with the subject line “red bracelet” and include your mailing address.

Thanks so much for reading this ­– it means a lot to me that you took the time to do so!

~ Jane, President of JP Marketing

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